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Proceedings of Content Development Strategies Workshop:
The workshop on Content Development Strategies was organized during 5-6 February 2010 at Directorate of Rice Research. Dr. Sarat chandrababu, Director, Centre for Development and Advance Computing was the Chief Guest and Dr. MS Rao, Chief Executive Officer, Cereal Systems Initiative for South Asia (CSISA) was the guest of honour. Project Director Dr. BC Viraktamath presided over the inaugural session. The workshop was attended by around 60 participants including the CoPI teams from partner institutes. At the outset, Dr. Viraktamath welcomed the gathering and has called for mission mode action plans for next few months. Dr. Shaik Meera gave an overview of the workshop and the deliverables of the workshop. Dr. S. Babu gave presentation on CDAC’s activities including those of multilingual computing and standards related to multilingual fonts. He also focused on E shikshak -platform for e-learning, accessibility web 2, Ubiquitous environment, CMS basics etc. Dr. MS Rao opined that considerable synergy exists between the RKMP and CSISA’s Knowledge initiative. He also stressed the need for integrating the information needs of the clientele into the KM activities. Consultants of the project Drs. PN Mathur, Veerabhadriah, Dipak De, Amjad Mazhari and Tamanna Chaturvedi participated in the workshop and gave valuable suggestions.
The business session started with the presentations of CoPIs from DRR and other partners. Followed by this, expert presentations were made. The deliberations of two days witnessed critical observations of the participants. Observations made during the workshop are provided as appendix - 1 and content requirement commitments are provided as appendix - 2. The topics presented by different speakers and discussions moderated by CoPIs are given as appendix - 3. The insights developed by the participants were incorporated into action plan given at the end of these proceedings.
1. Online questionnaire about the information needs has to be developed for assessing the need from different clientele (benchmarking will take care, but the efforts should be made by RKMP team to get as much response as possible from different stakeholders).
2. Regional/state level content development workshops should be conducted before March 2010. Tentatively some of the partners could finalize the dates for content development workshops.
3. Contingency plans for different situations zone/ state wise should also be made available on the portal (Deepak de). To begin with basic content will be collected from the states and in due course CoPI institutes will provide the contingency plans as well.
4. It was decided to arrange the matter for easy access and pages should be with less of graphics and animation. Front page should load fast, hence high resolution images be avoided. Further, long documents need to be linked for download. (Dr. Balaji).
5. The content development of RKMP should focus on I&K needs of all groups and this need assessment should be a continuous process. Local ITKs and Inventory of stakeholders needs should be in place and existing communication systems be a part of this inventory. (Dr. Sontakki).
6. It was suggested to record demonstrations on video. Tour reports of personnel are to be documented in a format. This will act as a good raw material for developing content (Dr. Dixit).
7. In many projects under NAIP component 3, rice is an integral part and this content can be drawn into RKMP. (Dr. PN Mathur)
8. Regular updating of the portal is a must. Outreach partners can be identified in every state in due course of time. And for all the content workshops essentially, farmers and famers interest groups should be invited. (Dr. Veerabhadriah).
9. Complexity of information needs across locations, disciplines, time zones, partners, calendars and users has to be captured effectively. Updating of different types of information may be decided weekly, monthly or annually. (Dr. MS Rao).
10. Portal should have detailed information related to seed viz., seed agencies, seed availability, variety and hybrid wise, pricing, information of new hybrids and varieties. (Dr. Yogeshwar Rao).
11. Content presentation is an art and efforts should be made to convey the message in simple and straight forward way. Use of appropriate language and colour combinations are also equally important. (Dr. Deepak de).
12. RKMP to devise innovative means of providing non-monitory incentives and rewards to the content providers. (Dr. Muthuraman).
13. RKMP to focus on rice trade related information and DSS tools for rice exporters (Dr. Tamanna Chaturvedi).
14. Rice statistics available on DRD website will be treated to suit to RKMP purpose and will be made available. (Dr. Diwakar) It is proposed that RKMP may have a feature on list of forthcoming RPT trainings from across the organizations (Director, DRD and CoPIs will provide the information from time to time).
15. Climate change scenario and its impact on productivity, List of germplasm available in gene bank for sharing, Procedures and documents for germplasm sharing Categorization of germplasm with major biotic and abiotic stress tolerant characteristics, New germplasm and characteristics TOR for import of germplasm etc., may also be considered for inclusion in RKMP. (Dr. Ish Kumar). E-learning course may be developed on SMTA (Simple Material Transfer Agreement) – Dr.Shaik Meera. For germplasm related datasets, Dr.BC Patra from CRRI has been identified to help devising a mechanism in consultation with RKMP team. (Dr. GAK Kumar).
16. Building up the clientele base is an important issue in RKMP. Team RKMP should focus on generating awareness among the clientele by participating in exhibitions, mega events, online blogs, newsletters etc, (Dr.PN Mathur)
17. Success stories of farmers and extension officers in rice regions to be part of RKMP.
18. Soil Information System presented by Dr. Brajendra putforth various data requirements from the CoPI teams and it is suggested that Rapid Soil Health Cards may be prepared as offline delivery mechanism.
19. The details of approach and status papers were presented by Dr. Senguttuvel and it was suggested that some tables from SD Sharma’s book may be included in the all India status paper.
20. Titles of the e-learning courses to be developed at DRR, guidelines for ODL writing, length of courses, lessons and modules have been enlisted by Ms. Jyothi. It is decided that atleast two state specific e-learning courses may be planned which may later be translated into regional languages. The content for state specific e-learning courses will be provided by CoPI teams for the states under their jurisdiction.
21. Dr. De suggested that, in due course of time for some courses payment based access may be planned to generate income.
22. The AICRIP Datasets and content development by digitizing these datsets were presented by Mr. Rajesh. Various digital and non digital sources of rice information have been given by Mr. Vara Prasad. Dr. Mathur suggested that awareness about RKMP should be generated amongst the research managers of ICAR by presenting the details of RKMP in Directors’ Conference, ICAR level meetings. For this Consortium Leader may write to DDG (CS) for taking this idea forward.
23. The content aggregation work proposed under RKMP and the content heads have been presented by Ms. Sayeeda. It was suggested by the house that RKMP RAs/ SRFs and other staff involved in content editing may get orientation training (for a day) for effective content editing, proof reading and content restructuring. (Shaik Meera to invite expert from outside to DRR).
24. Modalities for organizing content development workshop at regional/state level were discussed in length and the deliberations were moderated by Dr. Mangal Sain. All workshops in six states to be completed by March 2010. Representation should be ensured from different stakeholders including the media persons. While inviting the participants to the workshop a brief write up about the RKMP to be circulated and they may also be requested to give a brief write up during the workshop. Number of participants should be neither too large not too small. Ideal number is about 40-50.
25. At content workshop – content needs to be assessed and gather as much information as possible about the sources of content. The content from each state should cover the RLOs identified in the RKMP Information architecture. Gnereric content of nation level may be left with DRR, but the state specific content will have to be provided by CoPI teams.
26. Dr. Siddiq in his presentation gave guidelines for the content that should go into the RIS. He gave outlines of content requirements under Static, dynamic and semi-dynamic components. Consumption and production of rice at national and state levels, Breeding centres on map ecology wise or specialty rice, Recombination breeding, etc., may be covered under RKMP.
27. Dr. GAK Kumar suggested that the content workshops can be organized for two days (preferably four half days).
28. The content requirements for each state have been finalized at the end of the workshop and clarity could be achieved to great extent on the possible strategies for content development.
29. Minimum quantity of content to be provided by the CoPI teams to begin with, has been given in the following table. It will be ensured by the CoPIs that majority of the RLOs covered under Information Architecture will be covered while collecting, documenting and sending the content to DRR.